Gulf Coast Tourism Campaign

CLIENT: Gulf Coast Tourism – Digital Video, Print, Branding, Guerilla

Mississippi is not known for its beaches. They wanted to be. We told them no. They said yes. So how do you make this nameless region stand out from the white, sandy tourists traps of Florida, just miles down the road? You rebrand it as "The Coast". Because this ain’t no ordinary day at the beach.
Creative Director: Joe McDonough
Art Director: Justin Rentzel
ACD/Copywriter: Chad Brophy
Jr. Copywriter: Nick Burkwit
Jr. Copywriter: Adrienne Mauro
Sizzle Reel 3:00m
Video :15s
Print
Ambient
iPhone App
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